Marketing Intern

Job Type: Internship (6 months)

About Us

Tier Data Limited is a fast-growing IT services provider and a member of Centum Group. Established in 2015, we specialize in delivering IT systems integration services to medium-sized businesses facing expansion challenges. Our goal is to be our clients’ preferred IT firm in navigating the complex IT landscape. We’ve successfully deployed over 100 technological innovations, serving more than 10,000 users across 200+ projects in the East African region.

Job Summary

We are seeking a creative and driven Marketing Intern to join our team. This role is ideal for a recent graduate passionate about marketing and technology. As a Marketing Intern, you will work closely with our Marketing team to support brand awareness initiatives, lead generation campaigns, and content development efforts. You will gain hands-on experience in B2B marketing strategy and execution within the IT services and SaaS environment, contributing to meaningful projects that help shape the customer journey.

What You’ll Do

• Campaign Support: Assist in planning, coordinating, and executing integrated marketing campaigns, including digital advertising, social media promotions, email outreach, and event participation.
• Content Creation: Contribute to the development of marketing collateral (e.g., blog posts, social media updates, case studies, whitepapers) that highlight our solutions’ value propositions.
• Market Research: Conduct competitor and industry research to identify market trends, customer needs, and potential areas for differentiation.
• Analytics & Reporting: Help track, measure, and report on key performance indicators (KPIs) such as lead quality, campaign ROI, website traffic, and engagement metrics.
• Brand Consistency: Support the maintenance of a cohesive brand voice and visual identity across all communication channels and products

Qualifications

• Recent graduate or final-year student in Marketing, Business Administration, Communications, or a related field.
• Strong written and verbal communication skills, with the ability to adapt messaging to various audiences.
• Proactive and willing to collaborate with cross-functional teams, including Sales, Design and Customer Success.
• Detail-oriented with the ability to manage multiple projects simultaneously.
• Basic understanding of digital marketing tools, content creation, and marketing automation platforms is advantageous.Enthusiastic about technology and its application in business.

What We Offer

• Hands-on experience in B2B marketing within the IT sector.
• Mentorship from experienced professionals.
• Potential for a full-time position upon successful completion of the internship.